Primary Research - Audience Questionnaire

To get the audiences point of view on the different genres we have been focusing on, we all had to design questionnaires that we would hand out to some of our friends and family. It is a way of us finding out what our target audience expects in the different genres, so we could suit our product to appeal to them.

QUESTIONNAIRE

1) Gender?
[ ] Male [ ] Female

2) Age?
[ ] 11-15 [ ] 16-20 [ ] 21-25 [ ] 26-30 [ ] 31+

3) Please state your occupation
_________________________

4) Which is your favourite TV channel out of the following?
[ ] BBC 1 [ ] BBC 2 [ ] ITV 1 [ ] Channel 4 [ ] Channel 5

5) Which of the following magazines do you read?
[ ] Heat [ ] OK! [ ] Sugar [ ] Rolling Stone [ ] GQ [ ] NME Other______________

6) How often do you watch films?
[ ] Never [ ] Rarely [ ] Occasionally [ ] Often [ ] All the time

7) How do you prefer to watch films?
[ ] Cinema [ ] TV [ ] DVD [ ] Internet

8) Out of the following, which is your favourite genre?
[ ] Thriller [ ] Horror [ ] Romantic Comedy

9) What is your favourite Thriller? Why?

10) What is your favourite Horror? Why?

11) What is your favourite Romantic Comedy? Why?

12) What would you expect to see in a ...
Thriller?_________________________
Horror?_________________________
Romantic Comedy?_________________________